Thinking of sharing your passion for photography with a blog? With so many millions of pictures being shared and uploaded online – more than 1.8 billion every single day – it’s tough to stand out from the crowd.
But replicating their success isn’t easy. If your blog is going to take off, you’ll need to use some strategy.
It starts with choosing a niche. If you try to appeal to everyone, you’ll appeal to no one. The more focused your niche is, the more targeted your blog can be toward a specific audience. Consider choosing a niche based on your subject matter, your unique style of photography, or a specific skill such as photo composition, darkroom development, or digital manipulation. When you choose a specific niche, you can become known as an expert and a leader in your field.
Besides your blog niche, there’s also the technical side of starting a blog to consider. You’re an expert in photography, but do you know all the ins and outs of choosing a domain and picking a web hosting plan? There’s also the software that runs your blog to consider, as well as themes and plugins to give your site a unique look and more features and flexibility.
If you’re looking to start your own photography blog, take a look at our guide below to get started on the path to success.
How to Start a Fantastic Photography Blog
You can pick the best shutter speed and aperture settings without even looking at your light meter, you know how to compose a perfect shot, and you’ve mastered Photoshop and Lightroom. Why not share your passion for photography with the world by creating your very own photo blog? Here are some simple tips to help you get started.
Choose Your Niche
In order to stand out from the many photography blogs already out there, it’s a good idea to focus on a niche. When choosing your niche area, consider the following:
Does this topic excite me?
If the subject matter you’ve chosen doesn’t excite you, it probably won’t excite your audience
Do I know about this topic?
You can’t expect people to respect your authority on a subject if you aren’t actually an authority
Are other people interested in this topic?
If your focus is too narrow, you might not have a large enough audience
What makes you different?
You’re unique and your blog should be too
Capitalize on your strengths, whether that’s your composition, writing style, or technical skills
There are plenty of photography niches to consider:
Black & white
Editing or digital darkroom
Events in your own life
Here are three photographers who have excelled in their niches: